Ripple to Become Amazon of Crypto Space as it Launches Highly Desired “Liquidity Hub”

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Ripple Moves to launch “Liquidity Hub”. Is the firm going to become the Amazon of its space?

To cheer its successes during the near past and to make further intriguing announcements, Ripple is currently holding “Ripple Swell Global 2021” virtual Conference. First Day of the two day conference held an announcement of Ripple’s “Liquidity Hub”.

According to Ripple’s November 9 blog post, the “Liquidity Hub” will be the one stop shop for individuals and enterprises looking to source any sort of tokenized assets. The blog post noted that under its vision to build “a crypto-first future” the Ripple is envisioning a world where every enterprise will have the strategy in place to leverage digital coins(crypto), tokenized assets, smart contracts, and others to fuel increasing demand for transfer of value through global digital transactions.

Ripple is launching “Liquidity Hub” to make sourcing of digital and tokenized assets easy for the companies. The Ripple will do it through arranging assets at optimised prices for the companies from market makers, exchanges, and OTC desks. Via “Liquidity Hub” enterprises will be equipped to enable its customers to sell, purchase and hold digital assets at the lowest prices across a range of venues.

While, initially Ripple will support BTC, BCH ETH,LTC and XRP(availability will vary), in later stages the firm will add other digital assets and additional functionalities(e.g.“staking and yield generating functionalities.”) too. On Twitter Asheesh Birla, GM at RippleNet, stated:

source any tokenized asset (yes, really) for your customers from liquidity venues like MMs, ce/de exchanges, etc complete w/ a streamlined API, optimized pricing & smart routing.

Significantly Birla also noted that Ripple has been using the facility internally for a couple of years to source liquidity for RippleNet’s On-demand liquidity service, which leverages XRP.

Commenting on the development, “CryptoEri” a Japan-based analyst, stated that the launch of “Liquidity Hub” will make Ripple Amazon of its Space.


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